[FC.CV]
Curriculum Vitae — Edition 01 / 2025

Felipe
Conceição.

Creative Director, motion branding and artistic direction. Eight years translating brand strategy into rhythm, light and image — from generative pipelines to projection mapping.

Creative Director
Pelimotion Hub
Motion Branding
Brand Systems
Artistic Direction
Live & Theater
Generative R&D
AI Pipelines
BMW Subaru Hyundai EQI Movida Motul CAOA Tiggo Suzano O Boticário Colcci Pelimotion Hub Rockset
01

Profile

A short letter

I work where strategy meets motion. Over eight years I've built visual systems for global brands across automotive, finance and culture — designing how a brand moves, not only how it looks.

My background as a musician shapes everything: pacing, weight, silence. Today I lead Pelimotion Hub, where we develop AI-integrated motion pipelines and direct immersive experiences — combining motion design with light and projection for theater and live performances.

VAL_EXP_01
08+
Years of Practice
VAL_CAM_01
40+
Brand Campaigns
VAL_GLB_01
12
Countries Reached
VAL_FRM_01
∞
Frames Per Second
02

Professional Experience

2017 → Now
PRESENT_ROLE
2022 — PRE

Creative Director & Artistic Director

Pelimotion Hub
  • Systems lead for modular motion pipelines (digital/retail).
  • AI-integrated generative video workflow R&D.
  • Immersive artistic direction (light/projection).
  • Brand strategy alignment for high-ticket positioning.
[DIRECTION] [SYSTEMS] [AI_R&D] [LIVE]
ART_COLLAB
2024 — 2025

Artistic Collaboration — Duo Sirius

Interdisciplinary Visual Artist
  • Generative motion merging fine art with digital media.
[GENERATIVE] [FINE_ART]
MOTION_STUDIO
2019 — 2022

Motion Designer & Post-Producer

Rockset
  • CGI/Motion content for BMW, Subaru, Hyundai, Motul, EQI.
  • Owned post-production pipeline for aesthetic excellence.
  • Broadcast / Digital Signage assets for financial sectors.
[CGI] [POST_PROD] [BROADCAST]
FREELANCE_WORK
2018 — PRE

Freelance Motion Designer

SP / South Brazil / Remote
  • Strategic brands: Suzano, O Boticário, Colcci.
  • Full-cycle conceptualization to final export.
[RETAIL] [SOCIAL] [EVENTS]
03

Education & Languages

Foundations
EDU_01
2014 — 2017
Audiovisual Production
UNIVALI — Itajaí / Brazil
EDU_02
2021
Audio Post-Production
Estúdio Café Maestro
EDU_03
2010 — 2016
Music Formation — Double Bass
Conservatório de Música
Languages
Portuguese Native
English Professional
Spanish Conversational
04

Skills & Toolset

Craft
TOOLS_PRIMARY
SW_CORE
  • After Effects#PRO
  • Premiere Pro#PRO
  • Photoshop#PRO
  • Illustrator#PRO
  • Blender#3D_EXP
  • Logic / Ableton#AUDIO
SPECIALTIES
CORE_DIRECTIONS
  • Motion Branding
  • Design Systems
  • Short-Form Logic
  • Projection Map
  • Art Direction
  • Audio Post
AI_GENERATIVE
NEW_PIPELINES
  • Generative R&D
  • Video Pipelines
  • Latent Workflow
  • Sora / Veo / Kling
  • Diffusion Model
SOFT_EXECUTION
DIRECTION_CORE
  • Creative Direction
  • Problem Solver
  • Rhythmic Percussion
  • Team Leadership
  • Strategic IA
05

Contact

2025 / ∞

Open to direction,
collaborations and
long-form briefs.